World's Best Lager

You can forget all your fancy continental lagers, your carefully brewed to exacting spec rheinheitsgebot German pilsners and helles, put the leading UK lager Carling firmly back in its can and reach for the best. That is if you live in Greater Manchester. So what is this wonderful specimen of the brewer's art? Why none other than Holt's Crystal Lager.

Yes Joey's finest fizz beat off strong challenges from all over the world to take the gold gong in the international keg lager 2.9 to 4.7 abv category at the prestigious Brewing Industry International Awards. Holt's Chief Executive Richard Kershaw said (cuttingly) "Our Crystal lager won over the judges in a blind tasting and beat off competition from beers around the world, including Carling, Fosters and Carlsberg. The gold medal proves that taste and quality are more important than brand advertising.

So there you have it. The world's best lout. Official. Mind you, you'll have to find a Joey Holt's pub to sup it in.

Sorry about the shitty photo, but that's Holt's for you.